Take Your Nightlife Business To The Next Level

Complete Nightlife Ticketing & Promotions System

What You Get With RNL

INCREASE SALES

YOUR OWN TICKETING & RSVP SYSTEM

Get your own Ticketing solution and sell tickets to your guests directly from your RNL Company or Event Pages. Create discounted tickets or run promotions to increase nightly sales, while packing the house. Offer RSVP registration for free events and build your marketing lists. Automatically send your customers ETickets (we don’t like to waste trees) whenever a ticket purchase is made.

INTRODUCING

TABLE RESERVATIONS W/SEATING CHART FOR YOUR GUESTS

The Survey is in. Your customers don’t want to call you to make table reservations. They feel more comfortable going online, picking their desired tables and making their own reservations. Meet your customers’ needs with our Table Reservation System w/Seating Chart. Set Table Minimums & Deposits, Dynamically Price Tables, Block VIP Tables and More!

 

BEAUTIFUL COMPANY & EVENT PAGES

Generate instant Company & Event Pages that showcase your Venue, Promotions Company, (or just you) & Events online and allow you to reach the millions of nightlife fans that are on the Web & Social Media each minute. The big dogs are doing it, why should’t you? Let us customize your company page to match your brand or build you a fresh, nightlife website for a small fee (contact us for the details)

MANAGE!

Say good-bye to pen and paper host stand and management. RNL lets you streamline your host-stand and check-in and manage guests automatically when they arrive, saving you time and money all in one easy to use application.

Track your sales, event performance, guest check-ins from one central dashboard. We know being in charge can be busy on you, let us help you organize.

Always on the go? No problem. RNL works on all mobile devices, allowing you to create a new event or check your sales for the week on your mobile phone and tablet while at your favorite coffee shop or Bar.

 

BUILD YOUR MARKETING LIST

Our user friendly event management solution will help you build contact lists at your events. RNL is enabled to store the basic contact details of all your guests along with social media profile integration. With more guests now able to find your events, you can grow your mailing lists like never before.

LET YOUR EVENTS GO VIRAL

With our social media posting feature, you can easily promote your events to a growing database of customers on Facebook (Instagram Coming Soon!). Also, let your event go viral with share icons on all of your icons. We want to make sure you’re seen!

 

The RNL Difference

GET PAID BEFORE YOUR EVENT

Say goodbye to waiting until the end of your event to get paid. We give you the option of getting paid within just 2 business days.

Who Are We

Reserve Nightlife is a team of Tech, Marketing and Business folks that love Nightlife. Our mission is to help you manage and grow your nightlife business like never before, using a combination of the latest online technologies and ninja-like market research. We are working hard to create some great and exciting products for you, including the RNL APP which will be launching soon. But trust you can always count on us for unrivaled support and service on your nightlife business.

 
TESTIMONIALS

What Our Customer Think...

“You guys are amazing. Ever since we’ve started using RNL to offer special event tickets and table reservations from our website we’ve seen an increase in our sales and our customers love the service. We’ve also been able to jump start and grow our marketing lists, something we struggled with for quite some time..Thank you for being such great partners”

BLOG

In short, we provide you lots of great tools to manage and grow your nightlife business in the digital age and we are just getting started.

WE PARTNER WITH YOU

At RNL you don’t only get a technology solution, you also get partners that are committed to the success of your nightlife business

MADE FOR NIGHTLIFE PROS LIKE YOU

We know nightlife. Our application is created by nightlife people with nightlife professionals like you in mind.

Tips for Managing a Successful Night Club

Owning a night club can be one of the coolest businesses in the world. It is a business which offers entertainment at work which is hard to find in most of the corporative businesses. Night Clubs can be fun and games, and one can expect a great crowd (customers) who will be spending carelessly if they like the place. The revenue of a night club depends on several factors and understanding it is important for the success of the business. These tips will help you to know how to run a good nightclub and make regular profits. But before everything, you will need the right mindset to decide what kind of nightclub you really want to open.

Make an Identity

Why is your night club special? What makes it different from the night club on the other side of the street? These are the type of questions you need to ask yourself. The most successful nightclubs do not open on all days, which makes people want more of it. Start with two or three nights a week. Let people talk about you for the rest of the days till they can come back for more.

Set rules

Make your night club look more professional and not just someplace to crash for drinks. Have strict entry regulations. Do not let too many men inside your club or you will chase way your female crowd, which will reduce the male crowd too with time. Keep three male to five female ratios inside the club. Maintain a good environment inside the club and do not allow any insane activities at all, as it will create a bad image of the club instantly. You can also keep a dress code and high prices to have the right kind of people in the club.

Hire professional staff

Hire a professional and trained staff to keep your customers satisfied with your service. You will be dealing with high-class customers, and the staff should be able to provide the service they are used to in other clubs. Have a meeting with the staff every day to discuss what went wrong and what can be improved. The staff should be able to handle any kind of situation without stress as long as it is their responsibility.

Get the best stereo

A night club requires the best speakers and music before anything. Your crowd should always stay entertained with good music and quality food and beverages. Book good and known DJ’s who can play for your crowd. It will help in building your image, as people will know that you have good artists playing in your club.

Keep your best customers happy

Meet your customers and get to know them. Do not force your greetings on them. Try to create a good relationship with your regular customers by complimenting them with VIP services, complimentary drinks, meeting the artists. Your loyal customers are definitely your major sources on making profits, and you need to make sure that they are comfortable in your club.

Keep things fresh

Do not go out of fashion. Always implement new ideas to improvise your club’s services, ambience and entertainment. Expand your club to more floors and offer restaurant services and special party areas for VIP customers. Learn from your competitors and find out what is new that you can implement in your club as well.

Designing Your Venue

The venue when managing a nightclub means everything when it comes to inviting guests inside. Without the right look, feel or even meaning behind opening the doors, you’re guests will not be inspired, they will not be impressed and they will not want to stay. Consider tips for designing the venue and making it stand out when you feel that you could up the area a bit and design a new look for those guests to enjoy when they come for the night.

  • Less is better. You do not want to overload your area with too much stuff. You want large, open spaces and minimal items around. Keep chairs and comfortable sofas to the side, open the dance floor, keep the DJ off the floor and set up the bar to the side.
  • Go with a modern feel to the area. You can choose one to three bold, bright colors that work together and then place them throughout your venue. They should be on everything that is used within the space from the chairs to the walls and floors.
  • Do not have too much light throughout the venue. This can kill the mood. Soft, subtle light throughout the entire area is enough and you can then feel happy about not putting giant spotlights throughout the entire area.

According to statistics, the ambience throughout a nightlife venue means everything according to 79% of guests, while an additional 15% stated that without the ideal lighting or music; they would not want to stay. When designing the ideal space for your guests to hang out, make sure to take advantage of the various tips and tricks placed everywhere. Having themed nights gives you a chance to explore yourself, your venue and your capabilities for making a themed party one of the most exciting in the area. If you’re having a party, a large party, contact a paper or other news outlet so that they are able to provide coverage on the entire happening. This will also give you good publicity if it is a hit – so make sure that it is!

The Essentials Needed for Starting a Nightclub

Any entrepreneur will face and should accept a level of risk in any new business venture. Starting a nightclub, however, has anywhere between a 70 and 80 per cent failure rate within the first year. This is an uphill battle from the beginning that only the lionhearted and those experienced in at least a similar field should not attempt. Large sums of money and a dream alone will not lead to profitability and longevity. Serious thoughts of starting a nightclub should start from a vision, or concept to fill a niche in either a large crossover of demographics or leaning toward a segmented audience. Whatever idea sets the wheels in motion, it needs to be geared toward a focus group as a niche to be filled.

The days of the next club having more flashing lights and louder speakers are of a bygone period. There has to be reasons for repeat customers and those that join them. The club should stand out from the crowd. Carry that vision in choosing a location. The average club ranges in size between 3,500 and 7,000 square feet. The least expensive, and neighbourhood friendly venue would be an old club that closed and had no negative community backlash. Other successful reformed sites include warehouses and retired firehouses, among others. Zoning laws, security, and the easy access of desired patrons should be considered. Turning that dream into reality will involve careful planning on many fronts. The foundation is a detailed business plan. This plan will determine funding by either investors or banks.

They need to feel a level of comfort in even the smallest arenas. It will take either experience in the field, or assistance from a reliable source to complete this task in a favourable note. This extensive document should encompass everything from beginning capital needs to real continued operating expenses. The ability to obtain all licensing, permits and business insurance is necessary to bolster your case for financing, and a need to be met for any further consideration of your dream. Hiring contractors, suppliers, and staff should be done with great attention to reliability. The addition of a promoter can be usurped by a strong knowledge of marketing in this field. Meeting and exceeding the expectations of clientele is needed for not only starting a nightclub, but seeing it last. From the grand opening on, the success of this business entails a labor of many hours and lasting dedication.

Managing Your Nightclub Using Nightclub Software

In the growing and thriving nightlife and club industry of today, venue management software can be a huge help in organizing, advertising, and more. Nightclub Software can help seat more consumers as well as give instructions to staff and managers about the situation in the building. In today’s world, technology is a powerful tool used in a huge amount of applications in our daily lives. Nightclubs can take advantage of this with various softwares that help optimize their business and customers.

Using this technology can provide a very large advantage to a business and/or club. Some softwares can provide dynamic data such as real-time seating information and instructions. There are also opportunities to gather and store huge amounts of data about your customers and what they eat, drink and spend. Nightclub software can also help to manage employees.

It can help keep employees accountable for their actions on the job and reward them with commissions. Programs like UrVenue can monitor how much each table spent and which of your employees are most helpful. You can store metrics about which employee raises and commissions bring up sales and attendance. You can get graphed data regarding the general performance of staff.

The very same stored data can help you to target certain customers and/or tables. Nightclub software can be a very large help to market directly to the consumers that you want to. Targeted marketing can drive up sales and attendance. Dynamic calendars and planners will keep events, music, and performances in an easy-to-use and clear format to be easily managed and organized by venue staff. Some softwares allow for viewing on mobile devices, so management can be constantly updated about the status of their staff and customers and get real-time data on everything inside of the venue.

This software can be used as a promotional software for DJ’s to easily promote to venues. Content Management Systems (CMS) make it easy to upload immediately share any kind of content, be it photos, videos, slideshow, or music. POS software can be utilized to great effect in carrying out transaction in a quick and efficient way. Tax options can be configured as well as automatic price changes. Even bar displays and text integration on a CCTV are possible. Custom sales transaction display specifically for bars and nightclubs show specific totals to customers and staff. Nightclub software makes the running and operation of a nightclub faster and simpler in a large number of ways.

So You Want to Manage a Nightclub?

Does the thought of being in the midst of all the neon bring goose flesh to your arms, or send shimmies up and down your spine? If it does then maybe you were born to manage a Night club? If so, then you need to be armed with a bit of knowledge. You need to know what kind of preparation you will need to land the coveted position. Once you’ve made it, so to speak, what will it be like? There are many questions, and we may as well jump right in and get ready to manage a Night club. To begin with, you’re going to need education.

They are many facets to this business that you will have to think about you have to know how to motivate your people, you will need to understand Labor Laws that aren’t simple. You don’t want to be in court fighting law suit after a lawsuit. You will need an accounting background as well. Yes, you heard it, math, and not just any may we are talking about debits and credits and payroll.

This means those with the power to hire are looking for people with a 2 year associates degree. You are going to have to make an investment of time and money to land that management job. Your associates will have to be in Business Management, or Hospitality Management to manage a Night club. It will be that simple, and that complex. Will there be a pot of gold at the end of you rainbow. Well, that depends on how you look at things, but the breakdown falls out like this.

The U.S. Bureau of Labor Statistics projects job growth the Night club Manager between 2012 and 2022 at 2% for all Foodservice Managers, and the mean of average salary will be approximately $53,130.00 for all Foodservice Managers. There other bright spots as well, as you should consider the following states have seen much higher annual salaries. New Jersey clocks in at $69,200.00, Rhode Island finds it Nigh club Managers pulling in $68,690.00, and New York, Virginia, and Nevada are looking at a round number of $67,000.00.

You are not staring at a million-dollar salary, but you will be learning how to run the next great Night Club, and then maybe just maybe you will own such a place, and then the sky just might be the limit.   Image courtesy of tvguide.com

The RNL

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What’s the most important part of your nightlife event?
It’s not the lights; it’s not the liquor; and it’s not the sound. It’s the people;
create your account and start attracting thousands of new customers today. We want to help you become as successful as you should be!